IF YOU'RE JUST GETTING STARTED…
LinkedIn can feel overwhelming. You may have set up your profile but aren't sure how to use it strategically to attract the right connections or grow your network. This course will provide you with a step-by-step approach to build a strong foundation on LinkedIn, so you can start making connections that matter.
AND IF YOU'VE BEEN ON LINKEDIN FOR A WHILE…
You know there’s more to LinkedIn than just having a profile, but you might feel like you’re not fully maximizing it. Perhaps your posts aren’t getting traction, or you’re unsure how to leverage LinkedIn’s advanced features. This self-paced course will help you refine your strategy, improve your visibility, and make meaningful connections that support your career or business goals.
Unlock LinkedIn’s potential to transform your professional life. The LinkedIn Success Blueprint gives you everything you need to create an attention-grabbing profile, build a powerful network, and position yourself as a thought leader—all with practical, actionable guidance that works whether you’re a beginner or seasoned user.
Hi, I’m Shannon, and I’m here to help you make LinkedIn work for you. With over 14 years of experience in photography, branding, and business strategy, I’ve learned how to build authentic, personal brands that attract attention and create opportunities. Through my LinkedIn Success Blueprint course, I’ll guide you step-by-step in transforming your LinkedIn profile from just a digital resume into a magnet for career advancement, networking, and business growth.
I understand that building a strong LinkedIn presence can be challenging, especially when you’re balancing authenticity with a desire for real results. This course is designed to help you cut through the noise and focus on what works—whether that’s profile optimization, content creation, or strategic networking.
If you’re a mid-career professional or a small business owner looking to build meaningful connections, increase your professional visibility, and develop a LinkedIn profile that truly represents your unique strengths, then you’re in the right place. Let’s work together to make LinkedIn a platform where your story, values, and vision shine, opening doors to new opportunities along the way.
You’re a mid-career professional or small business owner who values practical, actionable strategies & is ready to leverage LinkedIn as a tool for growth.
You’d like to expand your professional network in an authentic, meaningful way—whether that’s for career advancement, business growth, or new opportunities.
You want to engage with your audience through impactful content but struggle with consistency, strategy, or knowing what to post to gain traction.
You’re ready to build a personal brand that resonates with your network & positions you as a thought leader in your industry.
You’re looking to elevate your LinkedIn profile but don’t know how to make it stand out and attract the right connections & opportunities.
This self-paced step-by-step course is designed for professionals and business owners who want to unlock LinkedIn’s potential to drive growth & opportunities.
Advanced LinkedIn Tools & Analytics
Uncover hidden features and analytics to track your growth, understand your audience, & optimize your LinkedIn strategy.
Ongoing Support & Community Access
Get access to a community of like-minded professionals & receive continued guidance to ensure your LinkedIn presence keeps thriving.
Content Creation Guidance
Master LinkedIn’s content tools & discover how to share posts that position you as an industry thought leader & attract engagement.
Effective Networking Strategies
Learn proven techniques for building a genuine, supportive network that opens doors to new opportunities & connections.
Personalized LinkedIn Profile Optimization
Transform your profile into a powerful personal brand that draws attention from recruiters, clients, & collaborators.
Discover how to send personalized connection requests, engage in LinkedIn groups, and build a network of meaningful professional relationships.
Learn to craft content that drives engagement, shares your expertise, and positions you as a thought leader in your industry.
Master LinkedIn SEO and keyword optimization techniques to ensure your profile appears in searches, boosting your visibility among recruiters, clients, and industry leaders.
Learn to create a standout LinkedIn profile with a compelling headline, optimized skills, & a polished About section that captures attention from recruiters and potential clients.
Explore non-salesy messaging strategies that build trust, nurture relationships, and convert your LinkedIn connections into loyal clients and collaborators.
Use LinkedIn’s analytics tools to measure your impact, understand what’s working, and continuously optimize your profile and strategy.
Unlock advanced tactics like LinkedIn Premium features and personal branding strategies to stand out and achieve long-term success on the platform.
Work through each module at your own pace. You’ll have lifetime access to the course materials, so you can revisit lessons and refine your LinkedIn strategy anytime.
Join a private group of like-minded professionals and business owners. Engage in discussions, share insights, and get support as you progress through the course.
Sign up for the LinkedIn Success Blueprint course to unlock all modules, resources, and tools designed to elevate your LinkedIn presence.
Bonus Content
Exclusive tips, resources, and additional lessons on LinkedIn Premium features, advanced personal branding, and more.
Access to an Exclusive LinkedIn Community
Network with like-minded professionals and business owners for support, accountability, and valuable connections.
18 Comprehensive PDFs
Guides, checklists, post templates, and strategies that cover every aspect of LinkedIn success.
Lifetime Access to All Course Materials
Complete access to all modules, resources, and course updates, so you can revisit any lesson as your LinkedIn strategy evolves.
Whether you're looking to grow your business, land your next job, or establish yourself as a thought leader, the LinkedIn Success Blueprint will guide you every step of the way. This course offers actionable insights on profile optimization, strategic networking, and content creation—all designed to increase your visibility and unlock new opportunities. Don’t let another opportunity pass you by. Start building the LinkedIn presence you deserve today!
When you join the LinkedIn Success Blueprint, you’re not only gaining lifetime access to a step-by-step course, but you’ll also learn how to measure your progress using LinkedIn analytics. See your profile views, post engagement, and network reach improve over time—proof of your LinkedIn transformation!
I’m a professional photographer and mentor based in the Twin Cities, dedicated to capturing authentic moments and empowering creatives to make impactful connections.
My journey started by capturing everyday beauty, but my focus evolved to helping people make meaningful connections—whether it’s online dating portraits (I even met my husband on Bumble!) or professional headshots that reflect your authentic self.
Beyond photography, I guide photographers and creatives in building successful, meaningful careers. Through mentorship programs, a Self-Portrait Course, and the LinkedIn Success Blueprint, I offer tools to enhance confidence, define your brand, and establish a professional presence that truly resonates.
You prefer shortcuts over real connections.
You don’t see value in personal branding.
You want results without putting in the work.
You’re not interested in LinkedIn growth.
You value clear, actionable steps for quick, impactful results.
You’re eager to connect strategically and grow your network.
You want to attract opportunities with a strong personal brand.
You’re ready to build a standout LinkedIn profile.
This course is ideal for mid-career professionals, business owners, freelancers, and creatives who want to make a meaningful impact on LinkedIn. Whether you’re looking to land a new job, attract clients, or position yourself as a thought leader, this course offers the tools you need to succeed.
The LinkedIn Success Blueprint is a step-by-step course designed to help professionals and entrepreneurs build a strong LinkedIn profile, establish their personal brand, and connect strategically to grow their network. Through actionable strategies and practical resources, you’ll learn how to enhance your visibility and attract new career or business opportunities.
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